Our client is a dynamic and forward-thinking company looking for an experienced E-Commerce Manager to lead online sales and marketing initiatives. As a key player in the retail industry, they operate in both the B2C and B2B spaces, with a strong focus on customer-centric strategies.

As the E-Commerce Manager, you will be responsible for overseeing and managing their online sales and marketing activities. You will lead a small team of digital specialists, collaborating with internal teams such as product leads, marketing, sales, and operations. Your role will involve liaising with external partners, including suppliers and website providers.

Responsibilities:

• Identify and implement website upgrades for both B2B and D2C channels.
• Manage digital marketing channels, including PPC, SEO, display, affiliates, email marketing, and social media.
• Oversee monthly priority messages and product launch communications. Ensure website, app, and online platform connectivity, working closely with the Social Media Officer to optimise organic channels.
• Implement strategies to drive increased conversion, spend, and traffic to our platforms. Lead major sales campaign initiatives.
• Collaborate with various business units for effective platform management.
• Analyse traffic and provide insights for website improvements and marketing strategy effectiveness.
• Collaborate on E-Commerce strategies and system improvement with leadership.

About you:

• 6+ years of E-Commerce experience, management experience.
• Proven experience in devising strategies to encourage sales in online stores and B2B platforms.
• Proficiency in managing online activity related to traffic acquisition, attribution modeling, website optimisation, and reporting.
• Experience with Shopify/Shopify Plus is essential.
• Strong project management skills with the ability to lead cross-functional teams.
• CRM/email systems (e.g., Klayvio) is highly regarded. Previous website upgrade management experience. Familiarity with financial systems.

If you are a strategic thinker with a passion for E-Commerce and a proven track record of driving online sales, we want to hear from you!

Samantha Dopking | Just Digital People
samantha@justdigitalepople.com.au