Digital Marketing / Performance Manager
Hybrid in Yarravile - Office moving to South Melbourne in a few months (WFH Wednesday)
$100,000 - $120,000 + super

We’re recruiting on behalf of a Melbourne-based marketing agency that focuses exclusively on performance-based lead generation. Established in 2016, the company delivers qualified, sales-ready leads to clients across Australia, New Zealand, and Singapore.
They operate on a straightforward model: no retainers, no long-term commitments—clients only pay for results. Campaigns are run under their own in-house brands, and leads are delivered in real time once verified, typically via email or direct CRM integration.

ROLE:

• Develop, manage, and optimise paid social campaigns across Meta, Instagram, and TikTok
• Oversee monthly ad budgets ranging from $20K to $100K across multiple brands and industries
• Collaborate on creative direction, landing page experiments, and funnel optimisation
• Track and report on key performance metrics (CPL, CPA, ROAS, CTR, CVR, etc.)
• Monitor platform updates, algorithm changes, and emerging trends to stay ahead
• Experiment with new features such as Advantage+, lead ads, broad targeting, and Reels-first creative
• Contribute to the launch of new brands, offers, and weekly split tests
• Leverage UGC and influencer-style content to drive scalable performance

ABOUT YOU:

• Minimum of 3 years working in paid social (Meta mainly - any experience across other socials or Google is a bonus
• Experience managing a range of monthly ad budgets (anywhere from $20K up to $200+)
• Confident leader who can mentor other members in the marketing team and can assist training new starters
• Strongly analytical with a data driven mindset
• Knowledge of Lead Gen
• Experience in account management / agency side is a bonus
• Experience working within or with clients from a financial services background is a bonus

Send your CV to jess@justdigitalpeople.com.au today!!!