Jobs

Marketing Automation Manager
Digital
Digital Marketing
Sydney
Permanent / Full Time
$90000 - $120000 $90,000-120,000 + super
Salary Period PerAnnum
Posted On 07/10/2020

About

I'm currently working with a Melbourne based tech company that's on the lookout for a Marketing Automation pro to fully own and lead their B2B marketing automation function. You will design, implement, and manage email marketing campaigns that focus on acquisition, engagement, loyalty and expansion. 

$90,000 - 120,000 + super on offer depending on skills and experience. Don't hesitate to reach out if you're on a little more or less :)

What we need from you : 
  • 3+ years of experience in a B2B environment (non negotiable)
  • Experience with E2E email marketing with SMS integration - this includes customer segmentation, building journeys, trigger based campaigns, email builds, copy and design for emails, A/B testing, optimisation and reporting
  • Experience using tools such as Marketo, Eloqua, Pardot or similar
  • Experience working with sales teams on sales enablement, webinars and other campaigns
  • Managing multiple campaigns at once while working with internal teams on the development of new campaigns
  • Being a remote and independant role we need someone that's a self starter, motivated and a strong communicator
What your day-to-day will look like : 
  • Work on the strategy and implementation of email campaigns that move prospects through the funnel  
  • Create segmented nurture programs that position the brand as a market leader 
  • Understand the target market and customer database and create campaigns that target them accordingly - driving acquisition, engagement, loyalty and expansion. 
  • Integrate email marketing efforts with SMS, website cues, sales and customer teams - in order to optimize touches and sequences for best results.
  • Cultivate list-building strategies to effectively identify new buying targets across P1 accounts, striving to increase email opt-in subscriptions
  • Copywriting for emails and landing pages - constantly A/B testing to ensure quality 
  • Track and report on progress of existing campaigns while constantly optimising processes and procedures to ensure success 
  • Ensure that all assigned projects meet time constraints while ensuring high quality deliverables.
  • Ensuring KPI's are met in terms of quarterly sales results 
Word on the street is that the team is switched on, genuine, supportive and a great bunch that are easy to get along with! This is a massive opportunity for someone who wants ownership over a function to drive it to new heights :)

If this sounds like it could be your next role, or if you simply want to hear more about it, let's chat!



Tanya Chinoy | JUST DIGITAL PEOPLE

0426446158
tanya@justdigitalpeople.com.au

Keep an eye on all marketing opportunities here: www.linkedin.com/in/tanya-chinoy

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